This policy explains how SkipSense collects and uses personal data through this website (skipsense.co.uk).
It covers the website only. If you are a SkipSense customer, the way we handle data inside the SkipSense application is covered by our customer agreement and the separate application privacy notice.
1. Who we are
SkipSense is a trading name of Maksons Consultants Limited, a company registered in England and Wales.
- Company number: 10426747
- Registered office: 167-169 Great Portland Street, 5th Floor, London, England, W1W 5PF
- Contact: [email protected]
We are the data controller for personal data collected through this website.
2. What we collect
When you contact us or start a trial
When you submit a form on this website, we collect:
| Data | Required? |
|---|---|
| Name | Yes |
| Email address | Yes |
| Company name | Yes |
| Phone number | Yes |
| Your message | Depends on the form |
Collected automatically
| Data | Purpose |
|---|---|
| IP address | Rate limiting and spam prevention (not stored with your enquiry) |
| Page you submitted from | Understanding which pages generate enquiries |
| Referring website | Understanding how people find us |
| Campaign parameters (utm_source, utm_medium, utm_campaign, utm_term, utm_content) | Understanding which marketing activity works |
| Analytics data | Only if you accept analytics cookies — see section 8 |
We do not collect special category data (health, ethnicity, religion, biometrics and similar) through this website, and we ask you not to include such information in your message.
3. Why we use it, and our legal basis
| What we do | Legal basis |
|---|---|
| Reply to your enquiry | Legitimate interests — responding to a business enquiry you sent us |
| Set up a free trial you requested | Contract — steps taken at your request before entering a contract |
| Send you an automatic acknowledgement email | Legitimate interests — confirming we received your message |
| Prevent spam and abuse of our forms | Legitimate interests — keeping the service available and secure |
| Understand how the website is used | Consent — analytics cookies only, and only if you accept |
| Measure which marketing campaigns work | Legitimate interests for the campaign parameters attached to your enquiry; consent for anything involving analytics cookies |
Where we rely on legitimate interests, we have considered whether those interests are overridden by your rights, and concluded they are not: the data is limited, business-related, and used only for the purpose you contacted us about. You can object at any time (section 7).
4. Who we share it with
We do not sell personal data and we do not share it for third-party advertising.
We use the following service providers ("sub-processors"), who process data on our behalf:
| Provider | What they do | Where |
|---|---|---|
| Supabase | Stores enquiry records | United Kingdom (London) |
| Vercel | Hosts this website | Global edge network; requests served from the nearest region |
| Resend | Sends notification and acknowledgement emails | United States / European Union |
| Cloudflare | Bot protection on our forms (Turnstile) | Global network |
| Google (Analytics) | Website analytics — only if you accept analytics cookies | Global |
We may also disclose personal data where we are legally required to do so, or to establish, exercise or defend legal claims.
5. International transfers
Your enquiry and trial records stay in the UK. The database that holds them is hosted in London (Supabase's West EU (London) region, eu-west-2), so that data is not transferred outside the United Kingdom.
Some of our other providers — Vercel, Cloudflare, Resend and Google — process data outside the UK, including in the European Union and the United States. Where that happens, we rely on the UK International Data Transfer Addendum to the European Commission's standard contractual clauses, or on UK adequacy regulations where they apply.
6. How long we keep it
| Data | Retention |
|---|---|
| Enquiry and trial records | 24 months from the date you contacted us, then deleted automatically |
| Email correspondence | For as long as needed to deal with your enquiry, then in line with our normal business record-keeping |
| Analytics data | In line with Google Analytics retention settings (currently 14 months) |
| Rate-limiting records | A few hours |
If you become a customer, your data is then held under our customer agreement rather than this policy.
7. Your rights
Under UK data protection law you have the right to:
- Access the personal data we hold about you
- Correct it if it is wrong
- Erase it in certain circumstances
- Restrict how we use it in certain circumstances
- Object to processing based on legitimate interests
- Portability — receive your data in a machine-readable format
- Withdraw consent at any time, where we rely on consent
To exercise any of these, email [email protected]. We will respond within one month.
If you are not happy with how we have handled your data, you can complain to the Information Commissioner's Office:
- Website: ico.org.uk
- Helpline: 0303 123 1113
We would appreciate the chance to address your concern first.
8. Cookies
We use a small number of cookies and similar technologies. Analytics cookies are only set if you accept them.
Full details, including how to change your choice, are in our Cookie Policy.
9. Security
We protect your data with:
- Encryption in transit (HTTPS on every page)
- Encryption at rest in our database
- Access controls — only people who need access have it, and all accounts require two-factor authentication
- Bot protection and rate limiting on our forms
- Regular security updates to the website and its dependencies
No system is completely secure, but we take these measures seriously. If a breach occurs that is likely to result in a risk to your rights, we will notify the ICO within 72 hours and, where required, notify you.
10. Children
This website is aimed at businesses. We do not knowingly collect data from anyone under 18.
11. Changes to this policy
If we change this policy we will update the date at the top. If the change is significant, we will make that clear on the website.
12. Contact
Maksons Consultants Limited 167-169 Great Portland Street, 5th Floor, London, England, W1W 5PF [email protected]